CVS Medallia is a customer experience management platform used by CVS Pharmacy, the largest retail pharmacy chain in the United States. The platform helps CVS collect feedback from customers about their in-store experiences and use the data to improve customer satisfaction and loyalty.
The Medallia platform offers a range of features including customer survey creation, real-time feedback collection, analytics and reporting tools, and customized dashboards for tracking customer feedback. It also allows CVS to measure key performance indicators such as customer satisfaction, loyalty, and likelihood to recommend.
Using CVS Medallia, the pharmacy chain is able to identify areas of improvement and take necessary actions to address customer concerns. CVS has implemented the platform across all its store locations, allowing it to gather customer feedback and insights at scale.
Overall, CVS Medallia helps CVS Pharmacy create a better customer experience by giving the company a deeper understanding of customer needs and preferences. This, in turn, helps CVS Pharmacy improve customer satisfaction, drive loyalty, and increase revenue.
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